Things to do in
São Paulo

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Our most recommended things to do in São Paulo

São Paulo: Main City Sights - Shared or Private City Tour

1. São Paulo: Main City Sights - Shared or Private City Tour

Experience having a tour guide take you around the city of São Paulo on a private or group tour. Explore the Paulista Ave. area, the sophisticated south and southwest areas of São Paulo. Walk through business districts such as Brooklin and Itaim Bibi. Visit historical sites such as Sampaio Moreira building, City hall, Tea Viaduct, and Shopping Light. See 25 must-see São Paulo attractions on 1 tour. Stop and marvel at historic buildings including Italian Terrace, Copan, and Eiffel. Feel the vibrance of the city as you discover streets such as March 25th St., May 23rd Ave., Oscar Freire St., and Europa Ave. Visit must-see sights like the Obelisk, Bandeiras Monument and Ibirapuera Park. Marvel at religious sites such as Sé Cathedral, Saint Benedict Monastery, and Church Nossa Sra. do Brasil. Enjoy time for shopping, photos, and eating as you explore the city. Learn how São Paulo started as a small village and became the largest city in the Southern hemisphere, and one of the largest cities in the world.

São Paulo City Tour: MASP, Paulista Avenue and More

2. São Paulo City Tour: MASP, Paulista Avenue and More

During this 5-hour city tour you’ll see the top landmarks and monuments of São Paulo accompanied by a local guide. There will be a number of stops along the route to visit sites of particular interest. The first stop on the tour is at the Pacaembu Football Stadium, located near Charles Miller Square. You’ll have the opportunity to visit inside the stadium. Continue to Paulista Avenue, the business center of the city, and see the MASP, Trianon Park and other important buildings. Visit the House of Roses, a historical structure from the country’s coffee era. The next stop will be in the Ibirapuera area. Stop to take photos at Ibirapuera Park and of monuments such as the Obelisk, Bandeiras Monument and the Palácio 9 de Julho. Finally you’ll reach downtown São Paulo, where the city was founded. Drive through the Liberdade neighborhood (Japanese town) and stop to visit the Sé Cathedral and the Pátio do Colégio. If you like you can try a local coffee drink at a coffee shop. The tour continues, crossing the old center, and passing by the Church and Monastery of St. Benedict, Municipal Theater, Anhangabaú Valley, Republic Square, Duque de Caxias Monument, São Paulo Concert Hall and other important historic buildings. Finish off with a visit to the Luz railway station and see the Luz Park and the Pinacoteca.

Private São Paulo City Tour

3. Private São Paulo City Tour

São Paulo has more than 12 million inhabitants, 362 libraries, 58 museums, 69 theatres and concert halls, and many other cultural venues. Founded in 1554, the city expanded in the late 19th and early 20th centuries with the arrival of immigrants from all over the world, transforming the small village it used to be into the big cosmopolitan metropolis it is today. This city is the perfect place to get in touch with the different facets of the vast Brazilian culture. Don’t miss out on this private and tailor-made tour of this fascinating city. Join a knowledgeable tour guide in a private car or van, and get to know São Paulo. Enjoy sightseeing, walking around downtown, and visit amazing spots like the Pacaembu Stadium, Paulista Avenue, Ibirapuera Park, Se Cathedral Square, Luz Station and many, many more! The architecture of São Paulo is very rich – from old houses of the coffee barons to the modernistic style of Oscar Niemeyer, every street of the city’s expanded center has a hidden architectural gem. Art lovers will find amazing museums and cultural centers with the best of Brazilian and international art. The diversity of people also lends itself to a huge variety of cuisines to taste and explore.  Simply tell your guide what you’d like to experience and you’ll build the perfect day together.

São Paulo: Downtown Historical Bike Tour

4. São Paulo: Downtown Historical Bike Tour

Begin your tour on Paulista Avenue, one of the city​'s​ most famous landmarks. Utilizing the city’s network of bike lanes, head to the Liberdade neighborhood, traditionally the Japanese district of the city, before heading downtown, crossing its bustling streets, squares, and​ viaducts. In the heart of São Paulo, pass by the Sé Cathedral, College Square and the Municipal Theater, among many other iconic buildings. All the while, listen to your expert, São-Paulo-born guide narrate the journey, imparting insights into the city’s past and present.  Along the approximately 10-mile ride, there will be multiple stops to take photos, chat about the architecture, or even sip an iced tea to cool off. With options to choose between a morning, afternoon, or evening tour, you can easily customize the activity to your schedule and preferences.

São Paulo: 20-Minute Sightseeing Helicopter Tour

5. São Paulo: 20-Minute Sightseeing Helicopter Tour

Your aviation adventure begins at Campo de Marte Helipad with a safety briefing before you board the helicopter and set off for a bird's eye view tour of São Paulo. As you fly over this vibrant city, admire unforgettable panoramic views of the landscape below and appreciate this truly unique experience. This is a once-in-a-lifetime opportunity to marvel at the valleys, buildings, and iconic landmarks of the city from the skies. On this magnificent adventure, enjoy the unique opportunity to fly over the beloved city of São Paulo aboard a wonderful Robinson helicopter. From the sky, see the main city sights including Sé Cathedral, the Ipiranga Museum, Paulista Avenue, Ibirapuera Park, the Municipal Theater, Luz Station, the Municipal Market, Pacaembu Stadium, the Anhangabaú Valley, the Copam Building and much more.

From São Paulo: Santos and Guarujá Private Full-Day Tour

6. From São Paulo: Santos and Guarujá Private Full-Day Tour

Following pick-up from your hotel in São Paulo, journey to the coastal cities of Santos and Guarujá, approximately 80 kilometers from the capital. Relax in air-conditioned comfort on the 1-hour drive through expansive sections of the Atlantic Forest, and then discover the largest maritime port in Latin America upon arrival at Santos. Marvel at the countless shipping containers and cargo vessels in the Port of Santos, where thousands of immigrants arrived in Brazil at the end of the 19th century to work on the great coffee plantations. Get to know the main tourist attractions of the city, both in the historic city center and on the edges of the city. Learn how coffee production influenced the local way of life and customs, and hear more about the important historical figures of the area who affected not only the state of São Paulo but the country as a whole. Then, take the ferry to Guarujá on Santo Amaro Island, known for its large selection of beaches, restaurants and lookout points. Since the 1970s, following a boom in the local real estate market, the island has become one of the most popular tourist destinations in the state of São Paulo. Go to a lookout point to get some amazing views and take some excellent souvenir photographs. Stop at an excellent local restaurant to enjoy the local seafood before making your way back to São Paulo.

São Paulo City: 5-Hour Private Tour

7. São Paulo City: 5-Hour Private Tour

Visit the main attractions of São Paulo for a great introduction to the city, and learn how a small village became one of the biggest and most diverse cities on the planet. With a population of over 11 million, São Paulo is the most cosmopolitan city in Brazil and attracts visitors from around the world. On this 5-hour tour priced for up to 2 persons you’ll see important landmarks, including the Neo-Gothic Catedral da Sé, completed in 1967 after more than 50 years of construction. Travel by air-conditioned vehicle, riding through the financial district, along Avenida Paulista. Visit the city’s most traditional food market and discover diverse neighborhoods, such as the Asian enclave of Liberdade, home to the largest Japanese population outside of Japan. You will also get to visit Vila Madalena, the artistic-bohemian neighbourhood of São Paulo. Get a better understanding of São Paulo’s cultural life, admiring Oscar Niemayer’s Edifício Copan and the concrete and glass São Paulo Museum of Art (MASP).

São Paulo: Liberdade Food Tour on Sundays

8. São Paulo: Liberdade Food Tour on Sundays

Start your tour by meeting your fun and friendly guide in Liberdade Square. After your meet-and-greet, head off on your tasty walking tour of the famous Liberdade neighborhood. Get ready to taste Japanese pastel with sugar cane juice, discover Brazilian sushi and get a sandwich with carne louca before ending with a cannoli. Start your tour in the neighborhood of Liberdade where your guide will give you a fascinating historical introduction. Shortly after, venture to one of the neighborhood's most bustling places and start your snacking adventure. Whilst in Liberdade, your guide will explain to you the history of the very prevalent Japanese influence on the area. After your snacks, you'll partake on a walk to spot places of architectural beauty and discover just what kind of people live in this area. 

From São Paulo: Santos, São Vicente & Guarujá Day Trip

9. From São Paulo: Santos, São Vicente & Guarujá Day Trip

This tour starts in Santos Downtown with a tram ride through the historical center to see the main squares, important buildings, churches, monuments and historical landmarks of the city. After that, the tour continues to Itararé beach located in São Vicente city, where you'll stop to take pictures and free time to enjoy the beach or to go on a optional ride by cable car from Itararé beach to the top of Itararé Hill, where you can marvel at a beautiful view over São Vicente coast and Porchat Island. The next stop will be at the Japanese culture viewpoint to overlook the coast with all the beaches of Santos. In the afternoon, visit the Campina viewpoint in Guaruja where you can enjoy a panoramic view over Enseada beach and Stones Hill. The tour will stop next on Enseada beach to have some lunch, relax on the beach and take a fresh bath in the crystal clear water.

São Paulo: Guarulhos (GRU) Airport Private Transfer

10. São Paulo: Guarulhos (GRU) Airport Private Transfer

Book a Guarulhos (GRU) airport transfer in advance and avoid the stress of São Paulo public transport. Be greeted by a professional driver upon your arrival, and sit back and relax as you're taken straight to your destination in a comfortable, air-conditioned vehicle. Choose to be taken to your accommodation in São Paulo, or be transferred straight to Viracopos (VCP) airport or Congonhas (CGH) airport if you're catching another flight. Provide your flight details and your driver will keep track of your flight, ensuring they are ready to collect you even if the flight is early or delayed.

Frequently asked questions about São Paulo

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What people are saying about São Paulo

Overall rating

4.8 / 5

based on 311 reviews

We’d recommend this tour to any small group who would be interested in getting a good taste of São Paulo! Luis was such a great guy, had so much to share & helped us get an idea and a sense of the history & life . We thank you very much for this experience! Keep up the good work & hopefully we meet again one day

Great service from start to finish. The team were there to meet me at arrivals and walked me to the driver who arrived around 5 minutes later. The car was clean and comfortable and the driver (Cristiano) was very nice and able to speak some English too which was great! I will be using them again.

It was amazing. The driver picked us up at our apartment and timing was perfect. Picked up on time and perfect timing for all activities. The guide of the tour was very kind and very helpful and very knowledgeable. 100% recommended. Totally worth.

Our guide Fabio was excellent, great knowledge of the city, very polite and adapted the tour as my wife struggled to walk long distances, I would definitely recommend this tour

Amazing service from start to finish from all the staff and pilots.