Malmö: Viva Frida Kahlo Entry ticket

After successful exhibitions in Zurich, Brussels, Munich, Berlin, Hamburg, and Vienna, with over 500,000 visitors, Viva Frida Kahlo will be presented in Scandinavia for the first time, from February 1 to May 18, 2025, at Amiralen in Malmö.


THE EXPERIENCE BRINGS THE ART TO LIFE
Viva Frida Kahlo is an experience for everyone: visitors are drawn directly into Frida Kahlo's world. The 360-degree experience transports visitors to Mexico, to the Casa Azul in Coyoacán, where the young Frida Kahlo, bedridden after a severe accident, began to paint.

You experience the 1920s to the 1940s and immerse yourself in the colorful paintings and self-portraits that testify to a life full of grace, pain, and an unbroken will to live. You move freely within the exhibition space, with elaborate all-around projections creating exotic color worlds full of emotion, allowing Frida Kahlo's works to be experienced in a way never seen before.


THE VISITOR IS ENCOURAGED TO REFLECT
High-performance projectors bring Kahlo's paintings, which are almost tiny in their original form, to life, projecting them onto walls up to 10 meters long and 5.5 meters high, as well as onto the floor of the exhibition hall. For a fully immersive sensory experience, a narrator in the role of the artist guides visitors through the emotional world of the already emancipated painter, using original quotes. A specially composed soundtrack acoustically enhances the immersive presentation.

Viva Frida Kahlo also includes elements of VR that allow you to step into some of the artist's most famous and beloved works. The inner courtyard of Casa Azul, Frida Kahlo's home, which is now a museum, is also recreated in VR. This newly created environment invites the visitor to reflect on the artist's outstanding contribution to both art and women's rights.


AN IMMERSIVE EXPERIENCE
All of this, combined with projected artworks, stories, carefully selected soundscapes, and rhythmic music pieces, creates a total experience that brings the art to life. It is a breathtaking experience, not only for Frida Kahlo fans but for anyone who wants to be inspired by art in this new multimedia format, interact with it, and be swept away from everyday life.


A LIFE IN PICTURES
Frida Kahlo Frida Kahlo is by far the most famous painter in Mexico, if not all of Latin America. Her haunting small-format paintings articulate Frida Kahlo's physical and emotional suffering, her sorrow, and her tragedy. Her self-portraits are the most honest and true expression of what she felt, she wrote in 1939.

Artistic inspiration for Frida Kahlo, besides herself, came from Mexican folklore with its inexhaustible world of colors, as well as elements of nature. With this, Frida Kahlo created herself as an icon—the traditional Mexican Tehuana costume became her trademark, and Frida Kahlo herself became a symbol of her time.