Things to do in
Insadong

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Our most recommended things to do in Insadong

Seoul: Dark Side of the City and Ghost Stories Walking Tour

1. Seoul: Dark Side of the City and Ghost Stories Walking Tour

Prepare yourself for the creepiest, historically accurate, and frighteningly bone-chilling tales. Korea has a unique history that will suck you in. You will see places where bloody massacres occurred. You will walk under a bridge that carries a dark sinister secret. You will encounter three of Seoul's five palaces and learn the secrets about one of them that even Seoulites do not know. Your tour will be led by a historian who will tell you the dark side of Korean history including Prince Suyang's slaughter of his nephew's men and the massacre at the site where Korea's first Western hospital was at. Tales in Japanese Colonial times will be shared while walking in royal palaces. The itinerary extends to other parts of Seoul such as Nagwon-dong and Chenggyecheon Stream. Hear modern urban legends, true crime events, and quirky secrets of buildings that the local government would prefer you did not know. You might actually meet a ghost so do not be too surprised. You will get a basic orientation of Seoul’s layout and see many sites including the three of five palaces, the Cheonggyecheon Stream, Tapgol Park, the Insa-dong neighborhood, Seoul City Hall, and the iconic Gwanghwamun Square. Your guide is an invaluable source of information and full tips about other places to see and eat. There will be restroom breaks and opportunities to have beverages and snacks. If you want to explore the dark back alleys and secret spots filled with horror, take the "Premium Tour" for extended and exclusive story-sharing.

Private Customized Seoul Tour with Your Korean Buddy

2. Private Customized Seoul Tour with Your Korean Buddy

Take this private 4-hour walking tour to explore Seoul at your own pace with a customized itinerary. Select where you want to go and plan your route with your guide. Scope out the best places to visit during your stay, learn how to get into top restaurants and learn how to navigate the transport system. For history lovers, visit Gyeongbokgung Palace, Changdeokgung Palace, Bukchon Hanok Village, Samcheongdong, and Insadong. If you are more interested in the modern aspects of the city, go to Gangnam district, COEX, and relax by the Han River. For shoppers, visiting Myeongdong and Namdaemun Market is highly recommended.

Seoul: Gyeongbokgung Palace, Jogyesa Temple, and Cheongwadae

3. Seoul: Gyeongbokgung Palace, Jogyesa Temple, and Cheongwadae

Spend the day exploring the best of Seoul, with your experienced guide. Stroll through the Insadong area, known for traditional goods and cafes. Listen as your guide describes historical stories of Korea. Learn about Hanguel, the alphabetic system used for writing the Korean language. Start your tour from Jogyesa Temple, the head temple of the Jogye Order of Korean Buddhism, and discover the history of the temple. Continue to Gwanghwamun Square and see the statues of King Sejong the Great, and Admiral Yi Sun-sin.  Visit Gyeongbokgung Palace, established in 1395 as the main palace in the Joseon Dynasty. Walk under Gwanghwamun, the main gates of the palace. Take some time to look around the palace and admire the architecture. See Cheongwadae, the home of the President of the Republic of Korea, also known as the Blue House. Relax in this hidden area with views of the mountains surrounding it, before visiting a museum to learn more about Korea. Lastly, head to Tongin Traditional Market and marvel at the traditional Hanok houses in Seochon Hanok Village. Call into a traditional medicine place in Hanok and taste Korean herbal tea in this hidden gem.

Seoul City 1-Day Tour & Nanta Or Korean Folk Village Option

4. Seoul City 1-Day Tour & Nanta Or Korean Folk Village Option

Explore Korean history and culture with a knowledgeable local guide. Begin your tour from your hotel in the Seoul area between 8:00 AM and 9:20 AM. Stop first at Jogyesa Buddhist Temple, the center of Zen Buddhism in Korea famous for being located in the center of the city. Enjoy the peaceful air of the temple before moving on to Gyeongbok Palace. Observe the Changing of the Guard Ceremony and explore the palace itself. Built in 1395, Gyeongbok Palace is arguably the most beautiful palace in Korea and remains the grandest of all the five main palaces in Seoul. Following a tour of the palace with your guide learning the history and secrets of this beautiful building, pass by the Presidential Blue House and walk to Cheongwadae Sarangchae. This historic center gives visitors a chance to follow in the footsteps of the presidents of Korea and learn about the fascinating history of Seoul. It encompasses the past, present and even the future of Seoul as well as the entire nation. After lunch, head to the Changdeok Palace built after Gyeongbok Palace in 1405 and discover another beautiful palace steeped in Korean heritage, declared a UNESCO heritage site several years ago. Stop next at two famous markets in Seoul - Insadong and Namdaemun Market. Insadong is the most reliable place to purchase antiques in Seoul. Browse antique shops, art galleries and secondhand bookstores. Namdaemun is the largest traditional market where you can browse a multitude of goods for bargains and search for the perfect souvenir to take home. Have the option to see a non-verbal performance called 'Nanta'. Nanta is a hybrid artwork, the combination of a traditional Korean folk performance called 'Samulnori' and Western forms of performances. Be entertained by a lively performance where the stage is a giant kitchen and four cooks appear and start cooking dishes for a wedding reception. In the process, they perform Samulnori using the various cooking utensils, such as pots, pans, and plates, etc. The show ends at around 6:30 PM. For the Korean Folk Village Option, you will be able to see well preserved customs and lifestyles of the past generations. Set in a natural environment, visitors can experience this traditional atmosphere with over 260 houses reminiscent of the late Joseon dynasty. See where various handicrafts such as pottery and basket-making, are produced. You can also visit the folk museum as well as the art museum (scheduled to open) to learn about Korean culture and folk customs which are not suitable for display and in an open-air setting.

Afternoon 4-Hour Seoul UNESCO & Traditional Markets Tour

5. Afternoon 4-Hour Seoul UNESCO & Traditional Markets Tour

Enjoy an afternoon outing that visits three main highlights of the city of Seoul! See the Changdeokgung Palace, the Insadong Arts and Crafts Market, and the Namdaemun Traditional market with the aid of a knowledgeable tour guide! The tour's first stop is Changdeokgung Palace, the second royal villa built after Gyeongbok Palace in 1405. Changdeok was the principal palace for many of the Joseon kings, and is the best preserved among the five remaining royal Joseon palaces. See the public palace area, a royal family residence building. Then visit the rear garden, a place of rest for the kings. The garden boasts a gigantic tree that is over 300 years old, a small pond, and a pavilion. Next, the tour will travel to the Insadong Arts and Crafts Market. Insadong has been at the heart of nation’s capital for 600 years and it was a cultural center during the Chosun Dynasty (1392-1910). The Ministry of Art was once located at this market. Take time to explore the countless alleys that branch out from the main street, and see why this place has become known as "Merry’s Area" and a favorite shopping spot among foreigners. Finally, stop at Namdaemun Traditional Market, the largest traditional market in Korea with various goods in store such as children’s, men’s and women’s wear. The displayed goods are sold at reasonable prices, and most of the goods are produced directly by shopkeepers. Namdaemun Market is open at almost all hours of the day and is consistently crowded with retailers and shoppers from all over the country. At daybreak, the sight of busy Koreans creates a unique scene in the market, which is becoming a worldwide tourist attraction.

Frequently asked questions about Insadong

Other Sightseeing Options in Insadong

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What people are saying about Insadong

Overall rating

4.5 / 5

based on 1,414 reviews

Shawn was the most engaging guide. Since I was the only person who signed up, I got a private extended tour. He had interesting stories about Korean folklore ghosts mixed in with contemporary ghosts. The tour was not physically demanding. I learned a lot from Shawn and the places he brought me were very picturesque and interesting.

This was a blast! Joe was a great tour guide and incredibly knowledgeable on Korean history. So you can learn a to And get the chills at the same time!! The only thing I recommend is that everyone needs to buy the extended tour the 1.5 hours is not enough.

The tour was very well arranged, with English speaking guide and detailed explanation about what we need to bring with us and what we can expect. It was a very interesting experience what I can recommend to everybody who is visiting South Korea.

The tour was well organized, the tour guide was funny and informative, took us to multiple key areas along the DMZ.

Wonderful experience. Great, knowledgeable guides. Efficient schedule. Would recommend full day if available.