Entry ticket

Amsterdam: Heineken Experience Ticket

Amsterdam: Heineken Experience Ticket

Likely to sell out Booked 74 times yesterday

From US$ 20.32 per person

Likely to sell out Booked 74 times yesterday

Come and discover what lies behind the doors of the former Heineken brewery in Amsterdam, and learn everything there is to know about the world’s favorite beer.

About this ticket

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Duration 1.5 hours
Check availability to see starting times.

Experience

Highlights
  • Discover the dynamic world of Heineken, in the place where the beer was first brewed
  • Experience what it’s like to be brewed and bottled on the Brew U ride
  • Learn how to pour the perfect draft Heineken
Full description
1867 was a good year for beer. It was the year Gerard Adriaan Heineken built a new brewery in the heart of Amsterdam. In the pumping heart of the old brewery, you can dive into the world of Heineken beer.   On a 1.5-hour self-guided tour you’ll learn about the company’s heritage, the beer brewing process, Heineken’s innovations, and about what it takes to serve a world-famous beer. There will be a short presentation in English provided inside the factory.   Find out the 4 natural ingredients that make this beer, and discover the brand’s sponsorship activities with Formula 1, the UEFA Champions League and the Rugby World Cup. And sure enough, at the end of the tour you can raise your glass with new friends.
Includes
  • Entrance ticket
  • A presentation in English
  • Self-guided tour
  • 2 drinks
  • A small tasting of Heineken
  • Audio guide or live guide
  • Food and additional drinks
Not suitable for
  • Children under 18 years

Select participants and date

Participants

Date

Meeting point

Reach the Heineken Experience with tram numbers 1, 7, 19, and 24 or metro line 52. The nearest GVB tram and metro station is Vijzelgracht. Upon arrival, look for the staff with wristbands.

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Important information

Know before you go

  • You must be 18 years old or over to take part in this activity
  • Tickets are valid for single entry only
  • It is mandatory to access Heineken Experience at the time stated on your ticket, late arrivals might not be accommodated
  • Please note that no cash payments are accepted
  • Disinfecting gel will be provided
  • If you get ill, please postpone your visit to another day
Customer reviews

Overall rating

4.5 /5

based on 8373 reviews

Review summary

  • Value for money
    4.3/5
  • Service
    4.5/5
  • Organization
    4.5/5

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Star rating:

slow start and a bit too crowded - eventually thinned out as the tour group moved on at different paces. Try out pouring the beer from the taps - 4 taps far side of the bar towards the end - good fun & if you poured the perfect glass of beer you get a lapel pin… ☺️

September 23, 2022

Great tour! The length of time was good. The flow through the building and history was well-planned and interesting. It's started with a guided setup then self-guided after that. The "elevator" experience was awesome (no spoilers here!). And what's not to like about beer at the end of the tour.

September 14, 2022

It was amazing! The people who work there and who give you the explanation made it very pleasant and with a very good sense of humor. There are things in the tour that you do not expect and when you finish, it leaves a very good taste in your mouth. 10 out of 10.

August 31, 2022

Product ID: 205012