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Come and discover what lies behind the doors of the former Heineken brewery in Amsterdam, and learn everything there is to know about the world’s favorite beer.
About this ticket
- Free cancellation
- Cancel up to 24 hours in advance for a full refund
- Reserve now & pay later
- Keep your travel plans flexible — book your spot and pay nothing today.
- Duration 1.5 hours
- Check availability to see starting times.
Highlighted reviews from other travelers
I absolutely loved the Heineken Experience! It was very interactive, and my partner and I had a great time learning about the beer-making process. The staff were incredibly friendly and enthusiastic, which made the experience even more enjoyable—they truly created a happy and welcoming atmosphere. At the end of the tour, we went to the bar to try the beer, which was a lovely touch. I was pleasantly surprised by the playlist, especially when they played Brazilian funk! As a Brazilian, it made me so happy to see my culture represented across the ocean. Another highlight was the opportunity to create personalized items. I got a bottle of beer with my name on it for just 7 euros—such a fun and affordable souvenir! Overall, it was a fantastic experience, and I would highly recommend it to anyone visiting Amsterdam.
Great way to see the history of a big company like Heineken
Select participants and date
Participants
Date
Meeting point
Reach the Heineken Experience with tram numbers 1, 7, 19, and 24 or metro line 52. The nearest GVB tram and metro station is Vijzelgracht. Upon arrival, look for the staff with wristbands.
Open in Google MapsImportant information
What to bring
- Passport or ID card
- Headphones
- Charged Smartphone
Not allowed
- Pets (assistance dogs allowed)
Know before you go
- You must be 18 years old or over to take part in this activity
