Amsterdam: Heineken Experience Ticket

4.597116 out of 5 stars
4.6
4.597116 out of 5 stars
30515 reviews
Amsterdam: Heineken Experience Ticket
4.597116 out of 5 stars
4.6
4.597116 out of 5 stars
30515 reviews
Likely to sell out

Come and discover what lies behind the doors of the former Heineken brewery in Amsterdam, and learn everything there is to know about the world’s favorite beer.

About this ticket

Free cancellation
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Duration 1.5 hours
Check availability to see starting times

Highlighted reviews from other travelers

L
Lisa – Ireland

This tour is so good. And great crack too. Staff go above and beyond and are very helpful if you get lost. So much to see in this museum. Loved every 2nd of it. It’s a must see experience. We even designed our own labels on bottles. Too good. Highly recommend this tour.

B
Bev – United Kingdom

It was brilliant!! It was really interesting and fun!! Drinks are great too. If you have a chance go on the roof top terrace beautiful 360 view .

Select participants and date

Highlights

  • Discover the dynamic world of Heineken, in the place where the beer was first brewed
  • Experience what it’s like to be brewed and bottled on the Brew U ride
  • Learn how to pour the perfect draft Heineken

Full description

1867 was a good year for beer. It was the year Gerard Adriaan Heineken built a new brewery in the heart of Amsterdam. In the pumping heart of the old brewery, you can dive into the world of Heineken beer.
 
On a 1.5-hour self-guided tour you’ll learn about the company’s heritage, the beer brewing process, Heineken’s innovations, and about what it takes to serve a world-famous beer. There will be a short presentation in English provided inside the factory.
 
Find out the 4 natural ingredients that make this beer, and discover the brand’s sponsorship activities with Formula 1, the UEFA Champions League and the Rugby World Cup. And sure enough, at the end of the tour you can raise your glass with new friends.

Includes

  • Entrance ticket
  • Live presentations in English
  • Audioguide in Dutch, German, French, Spanish, Italian, and Portuguese. You can listen to your phone or feel free to bring your own headphones
  • 2 drinks
  • A small tasting of Heineken
  • Food and additional drinks

Not suitable for

  • Children under 18 years

Meeting point

Reach the Heineken Experience with tram numbers 1, 7, 19, and 24 or metro line 52. The nearest GVB tram and metro station is Vijzelgracht. Upon arrival, look for the staff with wristbands.

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Important information

What to bring

  • Passport or ID card
  • Headphones
  • Charged Smartphone

Not allowed

  • Pets (assistance dogs allowed)

Know before you go

  • You must be 18 years old or over to take part in this activity

Customer reviews

Overall rating

4.6 /5

based on 30515 reviews

Review summary

  • Transportation
    5/5
  • Value for money
    4.4/5

Customer photos

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L
Lisa – IrelandJune 16, 2025 – Verified booking
This tour is so good. And great crack too. Staff go above and beyond and are very helpful if you get lost. So much to see in this museum. Loved every 2nd of it. It’s a must see experience. We even designed our own labels on bottles. Too good. Highly recommend this tour.
B
Bev – United KingdomJune 16, 2025 – Verified booking
It was brilliant!! It was really interesting and fun!! Drinks are great too. If you have a chance go on the roof top terrace beautiful 360 view .
A
Aria – United StatesJune 16, 2025 – Verified booking
The tour was quick, informative, and fun! The best part is definitely the tasting room at the end which has a very club-vibe. They give you two free drink tokens at the beginning of the tour but you can “win” more through interacting with the staff during the tour. It also had a bunch of “digital souvenirs” throughout the experience that you can download like photo booths and video karaoke. Super fun to do with other people!

Product ID: 205012

Distributor:GetYourGuide Tours & Tickets GmbH

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